From Zero to One Billion: Bhavit Sheth, Co-Founder/COO of Sports Unicorn Dream11.com
Talking Startups, Sports, and COVID-19's Effect on Both
“I think in the first year itself, we ran through 70% of the money that we raised with friends and family. And obviously that was one of the biggest hurdles because you're like, ‘Okay, if we don't have money, how are we going to run the business?’ And we you know, one and a half years, we realized that this is not the right model to go with. We needed to pivot and but it will take us some time to figure out what model works, have a team build it out. For all that you need money, and we didn't want to go back to family to ask for more money.
So we decided to start a digital servicing business, which inherently has to be profitable, because you would put a markup on every project that you do. [And we were] slightly lucky in the sense that our first client was actually because of our sports connection, a cricket team from IPL called Mumbai Indians…I think 2010 is when we started [developing their social media]. When we launched the brand page, we were able to get a million likes within six months for them.”
— Bhavit Sheth
Recording from our self-quarantined home studio, 8B Media and Half the City is pleased to announce our next guest: Co-Founder and COO of sports unicorn Dream11, Bhavit Sheth.
Bhavit Sheth and his Co-Founder Harsh Jain built Dream11 from the ground up. This India-based tech startup, valued at over a billion dollars, has cornered the Indian market on fantasy sports, beginning with cricket’s Indian Premier League and has grown to include the NBA, NFL, EPL, La Liga, NHL, and many more to become India’s biggest fantasy sports platform. We’re talking all of the plus the effect of COVID-19 on sports.
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